Campeonato Paulista success

Neymar proceeded with his power in 2010, and, on 15 April 2010, he scored five objectives for Santos in a 8– 1 defeat of Guarani in the qualifying phases of the Brazilian Cup. Following the 2010 Campeonato Paulista in which Neymar scored 14 objectives in 19 games, the club were delegated champions after a 5– 5 total prevail upon Santo André in the finals. Neymar was in this way given the honor for the best player in the competition. Neymar's exhibitions for Santos have attracted correlations with different Brazilians, including Robinho and Brazilian legend Pelé.

In 2010, Santos dismissed a £12 million offer for him from English Premier League group West Ham United, and later an offer from another English club, Chelsea, answered to be in the area of £20 million. Despite Santos unwillingness to offer and Neymar himself demanding "I'm centered just around Santos", his operator, Wagner Ribeiro, demonstrated that Neymar's profession was somewhere else, expressing "He needs to wind up the best player on the planet. The odds of him doing that while playing in Brazil are zero." Although after one year Neymar conceded, in a meeting with the Daily Telegraph, that he had been content with Chelsea's enthusiasm for him as it was a "fantasy" of his "to play in Europe", while likewise expressing that at the time it had been the correct choice to remain in Brazil.

On 30 November 2010, Santos sold a 5% offer of future exchange charges that he would get to a venture gathering, Terceira Estrela Investimentos S.A. (TEISA), for R$ 3,549,900 (€1.5 million). The earlier year, his family had sold a 40% stake in Neymar's brandishing rights to the DIS Esporte aggregate who had been a long haul key accomplice of Santos' football club.

Regardless of his initial two seasons being exceptionally fruitful, having finished the 2010 season with an amazing 42 objectives in 60 amusements, issues had been recognized, to be specific Neymar's evident taste for plunging when handled, as opposed to endeavoring to proceed with his run, and his state of mind. The last went to the cutting edge amid a match with Atlético Goianiense, on 15 September 2010, when the Santos' chief, Dorival Júnior, designated another player to take the punishment granted for a foul on Neymar. His choice depended on the way that Neymar had missed a pivotal punishment amid the Copa do Brasil last of that year, regardless of whether Santos went ahead to win. Responding to this, Neymar walked out on his supervisor, must be quieted around a linesman and contended with his commander, Edu Dracena. The aftermath from this occasion was that Dorival Júnior wished to have Neymar suspended for two weeks, however the board agreed with the player and immediately sacked the chief. Regardless of Neymar's conciliatory sentiments over the episode, a few questions still stay about his attitude. In December 2010, matured only 18, Neymar came third for the 2010 South American Footballer of the Year, behind Andrés D'Alessandro and Juan Sebastián Verón.